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本季更新的题库中,Part2里面有一个地点类话题,不是往常的描述建筑、景点或者房屋。而是一个你感兴趣的大公司。在大部分考生的认知范围内,“大公司”并不难找。但是如果找不到合理的起切入点,便会成为“某个公司”。原本想描述“山姆超市”,却讲成了“杂货店”。
原题:
小标题补充:
You should say:
What the company is;
What kind of business the company is doing;
How and when did you know the company;
Why you are interested in the company
思路引导:
The name of the brand -- how to run this company – products and services provided --targeted customers, purchasing experience – service // quality // overall management
公司的概念很大,可以先定位一个对于你来说名气够大的品牌。原因很简单:名气大说明你对这个品牌的产品和服务会有足够的了解,包括出色的管理体制和市场推广,足以给你留下深刻的印象,这样才有得说,讲得细,聊得自然。
学生答案(关键词):
Alibaba -- E. business -- the 1st online shops network in China – diverse stores, no limitation to log on the websites; buy things online, convenient and cheap;amazed by the founder;
Technology management – complicated
教师建议:
Alibaba - E. business -- the 1st online shops network – diverse stores, no limitation to log on the websites buy things online, convenient and cheap 【删掉,已经说了是购物网站,“在网上买东西”多此一举,方便和便宜在找不到有特色的例子之前不要带入,太“土”】
run smoothly under the millions of shops and buyers; a great number of trades occurring on this website【添加内容。Alibaba的管理魅力在于经营着数不胜数的电商,服务着一批又一批的买家,售额可观的情况下还运营顺利。】
A great range of scope on products and services 【比“many people buy things on the website”要】
Amazed by the founder 【为什么呢?】-- conception of creating this website and the extraordinary profit
Technology management – complicated 【经营复杂,可否解释一下原因】比如:If a small part of the operation was disabled, the supply chain would break immediately.
最终你会发现,好像你不是在描述一个大公司,而是在分享ta的经营理念。好像一个初来乍到的Economist,虽然没有很多经验,默默可以感觉到你对于公司经营具有独到的见解,或者,“假装”自己具有独到的见解。这都没有关系,重要的是你对这个company的某个方面很感兴趣,并且让考官真真切切地感受到你的兴趣。
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